COMMERCIAL
This page spotlights mentors with expertise in commercial and commercial-adjacent styles, from stage to screen. Each mentor brings industry insight, practical skills, and creative direction shaped by their professional experience.
AVAILABLE TO LITE, CHOREO & MENTOR MEMBERS
DISPLAYED: DEL MAK
“Having started dance late as a hobby, I had no formal training or a clear path in the industry. Without anyone to show me the ropes, I had to learn everything the hard way, through real-world experience, learning by doing, trial and error, seeking out networks and communities where I fit in. Being in the dance industry can be a lonely place, and having gone through an unconventional route to where I am now, every challenge taught me valuable lessons that shaped me into the artist I am today. That’s why I want to mentor the next generation.
I want to be the support I didn’t have. To help dancers not only grow in their technique and performance, but also find their unique voice, their confidence, and their place in this industry to build sustainable, fulfilling careers. Because everyone deserves to feel seen, supported, and empowered on their path, especially when doing something they love.” - Del Mak
Hailing from London, Del Mak is an international Creative Director, award-winning Choreographer, Movement Director, Judge, & Educator whose work spans music, fashion, film, TV, theatre, live events & gaming. Starting with Martial Arts in his youth, inspired by Kung Fu films, Del discovered dance while studying engineering. He later trained globally across various movement styles ranging from Street Dance forms such as Breaking, Locking, Popping, Waacking, Vogue & House to Latin, Ballet, Jazz, Contemporary, Swing & Parkour. His choreography & movement are known for their dynamic fusion of these influences, always rooted in musicality & storytelling.
Del has worked with Grammy & Oscar-winning talent, choreographing for artists like Ed Sheeran, The Chemical Brothers, M.I.A., Timbaland, & Franz Ferdinand, & staging performances for the Nickelodeon Kids' Choice Awards, Hello Kitty Live, Redken Symposium in Las Vegas, & multi-million dollar productions on Royal Caribbean’s World's Biggest cruise ships. He has contributed to Films & TV shows on Netflix, Sky TV’s Got To Dance, served as a judge on CBS’s 'The World’s Best' alongside RuPaul & Drew Barrymore, & to Commercials with brands including Nike, Adidas, L’Oréal, lululemon & Vodafone.
As a performer, Del has shared the stage with global icons such as Beyoncé, Gwen Stefani, Lady Gaga, Jessie J, One Direction, & onstage at the London 2012 Olympic Games, MTV Europe Music Awards & BRIT Awards. He is a board member of Culture Shock International, co-founder of Funkology Dance Crew, & an original member of the UK’s first Waacking crew, The Waacktitioners. Dedicated to nurturing the next generation, Del empowers dancers to find their voice, embrace their individuality, & build lasting careers in the arts.